SEO Is Best When You Do These 3 Things
Search engine optimization can be rather tough for some people. However, it doesn t have to be. The SEO field is saturated with a vast variety of strategies. One may depend on one way of ranking, and someone else may have much better results with another. Some methods give the complete picture of ranking, others are just basic guidelines on how to be search engine friendly. Some are Google-friendly, others will land you both manual actions and algorithmic penalties in a snap.
Still, SEO is not just one strategy. It is a much larger system of strategies. In order for you to really win at SEO, you must have various pieces in place to build a strong foundation. This is a guide to setting up your site correctly for search engines to avoid much harder work later on:
Have a Strong On-Page Structure
This is inarguably the most important thing. You can do everything that most of the experts tell you in order to make your site easier to index – develop on WordPress, have an XML sitemap, submit it in Search Console, etc. etc. etc. – but if your website has no real categorized page structure, you have no chance of ranking optimally. It is better to set it up right the first time than to have to repair it later on.
Whenever you re setting up your website, be proactive. Split pages into different categories and organize them as such, make sure the URL is not padded, and and make sure every page is themed coherently around a certain keyword. The site will be much more crawlable, due to its organized structure. It will ultimately save you a lot of time and money later on down the road.
In addition, when you hire tripleagentdigitalmedia.com/mississauga-seo, it will make their job easier, and their budget will be spent much more effectively, so you expect to see results faster for the same cost.
Bad Website Tech
Did you know that your website builder could be hurting your SEO? That s right. Whether it s failing to follow web design best practices, having an abundance of convoluted code (high ratio of HTML to text), or too heavy on the server, there are many different things about your website that could be bogging down performance, and you don t know about it.
First, you must see if your site is performing badly. You can use a speed testing appsuch as Google PageSpeed Insights, GTMetrix or WebPageTest to get a detailed overview of website performance. Ideally, you want to have the page loading in a total of less than 3 seconds; or even less than 2 seconds.
Tune up the page, and with the heaviest, most harmful assets out of the way, next you find out if your page builder is still causing problems. If, even on an empty page, the site loading speed is still slow, chances are you re using a platform that s not even SEO-friendly.
Have Meaningful, Non-Spammy Content
You don t want your SEO content to be spam. It is more likely to be flagged by manual reviewers, and it is bad for the customer experience. You want your content to be keyword-rich, and yet still high-quality.
A good key to this is to compare your content against the scientific data of the competition. Many business owners do their own SEO, though some really don t have free time on their hands for it. If you value your business time, we recommend hiring a good SEO Mississauga Triple Agent.
Hire an SEO Consultant
These are just some of the things you need to have in place for a great SEO-friendly website, which will save you time, money and effort in your ability to present yourself to more searchers online. Get these elements straightened up as much as possible, and the next logical step will be to hire a high-quality content marketing or SEO agency, e.g. [lsc=42], to expand your authority and web presence.